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Executive Exclusive: Dex Rich The Manager Changing The Game


Dexter Richardson is a manager/A&R from North Carolina. Currently his roster includes Ezra, Prophettheproducer and Blockodakid. He recently got his client Ezra signed to Study Music/BoomRecords in 2021. He Just signed his new client Prophet to his management company.


Q: How did you get started in the music industry?

A: It started in high school when my homies were rapping and making songs. we would save up money and book studio time and get music videos done for $100.

I moved to Florida cause I saw a bigger picture for myself to be an executive/manager in 2018 I found Ezra and my career has been taking off since.



Q: What was your first record you placed as an A&R/Manager?

A: I got Ezra a NLE Choppa feature as a 17 year old high school student. At the time, at his age it was the coolest thing for him to go around and be able to actually show to the song on DSPs. He has features with Jay Critch and a few others that aren’t out yet.


Q: What is the biggest lesson you learned while working in the music industry?

A: Two things Ive learned the most are, never take anything personal and make sure communication is a priority. in order to get what you want people have to understand you and that you want it. nobody is going to work hard if you don't.



Q: What advice would you give to upcoming Executives ?

A: be a student of the game. always be on a learning spree. study the greats and add pieces of their work to your craft. weather that's closing deals, understating how to get bigger % etc.



Q: What is your favorite record you placed and why?

A: The biggest record for Ezra was at the moment is his new single "All your friends hate me" produced by Drew Folk. he's like the #1 rock producer in current time and I believe he has the #1 or 2 rock record on billboard



Q: Where are you from, and how did it mold you into the person you are today ?

A: I'm from a small town in North Carolina. being in the music industry isn't a normal thing. i was never the one who wanted to go to college but I had to create opportunities for myself which lead me to Florida and be able to network with other like-minded individuals.



Q: What needs to change in the music industry?

A: I think what needs to be changed is performance by A&Rs and labels giving artist standard deals that were written back in the early 2000s. a lot of older artist probably have contracts that don't state their streams revenue. and that's really difficult for them because we don't sell CDs anymore. so the foundation of the contract isn't for todays time.



Q: What makes you one of the hottest Execs in the industry?

A: I still have a long way to go, I'm still a student of the game I'm just good at getting in front of people who's in the position I want to be in and learning the moves they make. It helps out a lot when you're trying to get new clients to work with you.



Dex Rich's Social Media


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